Are your customers getting consistent brand messages at every touchpoint? Are your employees telling the right brand story to their friends and associates? In today’s marketplace, where consumers are interacting with companies in many ways, it’s important to ensure integrated messaging across internal and external channels.
Sharpen your professional insights and expand your network of experienced peers at our Senior Communicator Panel. Please join us October 16 at 5 p.m. During this hour-long moderated discussion, four of our most seasoned members will be sharing their experiences and insights on some of the most relevant topics facing our industry.
Ensure Your Marketing Campaign Delivers Maximum Impact Celia Bloom, Director of Marketing Communications at McGregor & Associates, will provide an overview of the discovery, development and implementation process of the “Making Health Care Better for Everyone” campaign that won a Gold Quill Award this year. Please join us October 10 at 12 p.m.
What is a Dine Around? Find out more from member Kara McDermott about why it’s one of her favorite programs at IABC/San Diego, and why you should join us September 19.
Good Food, Good Networking, Good Times! Back by popular demand! In conjunction with San Diego Restaurant Week, your IABC/San Diego chapter is putting on another Dine Around event for you to gather with fellow IABC members to enjoy some good food and even better conversation!
Three things every communicator must know about search engine optimization A leading-edge communications plan requires digital savvy. On September 25, award-winning digital strategist Dave Newman will share content strategy tips and tweaks to help your team ensure consistency of message, while increasing your search engine relevance. #SEO4Comms For a preview of what Dave will be discussing, …
On September 17, Kelly Short, IABC board member and director of global communications for Interactions Marketing will discuss how her organization has created a publication that captures the attention of a diverse workforce, delivers real ROI, and positions it for valuable PR opportunities.
Is your work getting the recognition it deserves? As the Silver Quill entry deadline approaches, join us August 7 to learn what makes an award-winning entry.