Today, more than ever, leaders are using the power of the spoken word to inform, persuade, motivate, and inspire. Every speaking engagement is an opportunity to connect with key audiences, effect change, and enhance your organization’s brand.
no commentIABC has partnered with the Global Alliance and the Public Relations Institute of Australia (PRIA) on the World Public Relations Forum (WPRF) 2012, to be held in Melbourne, Australia, on 18-20 November 2012.
no commentBe exceptional. As communicators, what does it mean to “be exceptional”? I kept thinking about this question as I flipped through the program before the first day of the International Association of Business Communicators (IABC) World Conference. What I learned during this three-day conference in…
no commentChris is a Senior Consultant/Client Services at Launch Media & Productions. A four year member of IABC, Chris believes that the most valuable part of his membership is meeting and networking with like-minded individuals in San Diego. He may not know where his wallet or…
no commentIABC has brought back the Member-Get-A-Member promotion in August. For each new professional member a current member recruits, they will get three free months of membership, up to a full year at no charge (complete rules below). The promotion will begin on August1 and run…
no commentCatherine is a Marketing Communications Coordinator at Scripps Health. She turns to social networking sites, like Facebook and Twitter, to add to her communications expertise as these help keep her actively informed of important issues at hand. Don’t let her Minnesota roots fool you –…
no commentHow do you create an integrated marketing campaign that combines print and online advertising, social media, public relations, and digital media — all while demonstrating a positive ROI and increasing your brand value? On June 20, Chicken of the Sea’s consumer marketing manager, Erin Mrozek,…
no commentIt’s your last chance to make your mark with a Silver Quill award… You know you want to, so why let this “silver” opportunity pass you by? If you haven’t yet created your entry for the 2012 IABC Silver Quill Awards, we invite you to…
no commentWe want to hear from you! IABC/San Diego works hard to bring you relevant and valuable resources, networking opportunities and professional development events, but how are we doing? Take 10 minutes to take our survey. By sharing your opinion, you’ll not only help us to…
no commentWhether we like it or not, all organizations will experience a crisis at some point. As communications experts, we should be prepared with a plan of how to handle that crisis before it hits. Making a wrong move in a crucial situation can make a…
no commentThere’s no escaping the fact that social media is dominating today’s communications, but are you getting the full potential out of your tweets and posts? Whether you are a communicator helping your company establish its social media presence or a business owner trying to get…
no commentSondra is a Senior Consultant at Booz Allen Hamilton. Prior to her current role, Sondra was Master Sergeant, Communications Chief in the United States Marine Corps where she learned valuable lessons about how to communicate effectively without the resources she was accustomed to. Sondra, who…
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