President’s Letter – August 2017
Earlier this month, our 2017-18 Board came together for a strategy session to share ideas and plans for how we can best serve our members and the communications community. There was great energy and commitment from everyone, and I’m really excited about our programming for the year ahead.
One of the things we took some time to focus on is what makes IABC different from other organizations and why we love being members. For me, it’s the rich, diverse network it gives us access to. Whether there’s a communication challenge I’m trying to solve, best practices I want to tap into or if I need the advice of a subject matter expert, IABC is the resource I turn to.
I know many of you have your own stories about how IABC has helped you in your career, connecting you with the right people and helping you find new opportunities. If you do, we’d love to hear them! Use the #whyiloveiabc hashtag on Twitter or Facebook to tell us what you value most about your membership or how IABC has made a difference to you.
If you’re in need of inspiration, look no further than our September speaker Cason Lane, ABC. In 2007, Cason left his job in corporate America to start his own communications consultancy, and he credits some of the connections IABC afforded him with helping get his business off the ground. This year, Cason celebrates 10 successful years as an independent.
If you’re thinking about taking the leap, and want to hear from someone who’s been there, done that, join Cason at our next lunch and learn on September 20. Cason will be sharing how he successfully made the transition from corporate to a consultant. Even if starting your own business isn’t a path you’re considering, Cason’s insights can help wherever your career takes you, be it how to build your portfolio by consulting on the side or how to combine your work with world travel. Early-bird pricing ends September 5, so make sure you don’t miss out!
Whatever you want out of your career in communications, IABC is here to help you achieve it. We hope to see and hear from you soon.
Kate Hardman, ABC
President, IABC/San Diego