When I volunteered to take on the president’s role at IABC/San Diego last July, I didn’t realize my entire term would be virtual. No in-person board meetings and all networking and professional development events relegated to Zoom. A daunting year, but one we were able to overcome together, thanks to a connected membership and a …
Whether you’re searching for a new opportunity or vying for a promotion at work, one way you can set yourself apart from the competition is by gaining experience serving on a board. You’ve probably thought about it or perhaps you’re already volunteering at a non-profit organization, but have you considered IABC? As a member, it’s …
With spring sports back in play, team synergy is key to building a winning season. As communication leaders, nurturing an effective communications team requires more than just management skills. It entails being a good listener, a sound judge of talent and the ability to bring out the best in each employee. Once a team develops …
I’ve often been asked what IABC is about and why I belong to this global association. When I look back at my long relationship with IABC it has meant something different to me depending on where I was on my communications journey. Early in my career, I joined the association in order to enhance my …
Certification is an important career enhancing criteria in the medical, legal, engineering and other professional fields. Now it’s our time to be recognized and increase the credibility of the communication profession by testing your skills and gaining an independent verification of your expertise. IABC has established the Communication Management Professional CMP® and Strategic Communication Management …
Shaping an organization’s brand and protecting corporate reputation has always been one of my fundamental tenets as a business communicator. Like most of us, I was appalled and offended as I watched the insurrection at the Capitol in Washington, D.C. Not only was our democracy under attack, but our nation’s brand and reputation were being …
As 2020 winds down and we look forward to a fresh start in the year ahead, I’d like to take this opportunity to remind you that you have a supportive communications community to lean on at IABC/San Diego. Whether you would like to share your successes, learn best practices, search for a new opportunity or …
With Thanksgiving approaching, despite the trials of 2020, we need to look within our organizations and ourselves to find the good that we can be grateful for. At the organizational level, Corporate social responsibility (CSR) is one of the ways organizations strive to focus on initiatives that create value for the business, its employees and …
