Event Archive

Using Communications to Engage Employees and Drive Change

20 Oct 2011, by Kate Hardman, ABC in Event Archive

Warren Egnal, founder and CEO of Engagement Strategies

Organizations of all sizes are focused on “employee engagement,” and with good reason. Engaged employees trust management more, adapt to change faster and are more aligned with vision and strategy. But how can you use communications to influence engagement? And what should you do during times of change and uncertainty?

Warren Egnal, President & Principal Consultant at Engagement Strategies, provided for answers and new ideas for inspiring engagement and influencing change within your organization. Together with Engagement Strategies client T. Paul Miller of Sony Pictures Home Entertainment they discussed:

• The bigger picture of employee engagement, and the important role that communication plays
• How you can use communication to improve engagement and overcome resistance to change
• What obstacles you might encounter and how to overcome them
• How to measure your success

About Our Speakers
Warren Egnal is the founder and CEO of Engagement Strategies. His experience with major global companies has led to a focus on helping corporate leadership define their visions, brands, and purposes; foster adaptation to change; and motivate positive employee, customer and other stakeholder behavior.

Prior to founding Engagement Strategies, Warren was hired by Edelman to manage all aspects of the agency’s San Francisco office. Before Edelman, he was with Porter Novelli, a global top ten communications firm, serving as a Senior Executive in the Consulting Practice and leader of Porter Novelli’s change management and employee engagement disciplines.

T Paul Miller is Senior Vice President at Sony Pictures Home Entertainment responsible for the company’s operating territories in the Asia-Pacific and Latin American regions. Based at SPHE’s headquarters in Culver City, Miller, T Paul previously headed SPHE’s international licensing operation, and is now charged with growing and establishing new business opportunities in markets where the studio has operating offices, including Japan, Australia, New Zealand, Russia, India, Greece and Brazil. T Paul is responsible for optimizing the performance of a group of businesses that make a sizable contribution to SPHE’s global performance.

Previously T Paul served as head of finance for Sony Pictures International theatrical and home entertainment distribution companies and before that as Controller for Lucasfilm.

To learn more, please view the presentation deck on our Speaker Presentations page. Note: You must be a member of IABC/San Diego and logged in to access this page.