SIG: When Should Companies Take a Stand?

Special Interest Groups (SIGs) are back!

Join us as we discuss a topic all companies are facing on what seems to be an increasing basis. When should companies take a stand on issues happening in the world around us? Be it George Floyd, the war in Ukraine or any number of matters regarding diversity and equity, organizations are feeling increased pressure to respond. But if the response isn’t handled just right or is perceived as inauthentic, it could undo even the best of intentions. And not doing anything could lead to backlash among internal audiences. It presents a unique set of challenges for communicators.

Join us at our next SIG and be part of the discussion.

Attendance is FREE for IABC San Diego members and will be capped at the first nine members who register to ensure a lively and inclusive discussion. Food and beverages will be available for purchase.

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Date and time: Thu, April 21, 2022, 5:30 p.m. – 7:30 p.m. PDT

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Location: Harland Brewing - One Paseo 3718 Paseo Place #Suite 1300, San Diego, CA 92130

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